You've seen it everywhere: as the backdrop to inspirational Instagram quotes, all over Pinterest, clothing — this is the year of millennial pink. While design enthusiasts may know it as Scandi Pink or Rose Quartz, this soft rosy colour — a cross between blush and salmon — was coined the colour of the moment for the Tumblr generation by New York magazine.
There might be a scientific explanation for the sudden ubiquity of this muted tint: It bears a resemblance to Baker-Miller Pink, a colour that has been proven by a study published in the Journal of Orthomolecular Psychiatry to reduce stress and aggression.
The colour's well-documented calming influence does have us intrigued. We've dug through the ever-growing market of millennial pink home decor products and culled 17 buys that will transform your digs into a relaxing and trendy sanctuary.
These plates
Matching pink food not recommended. Cook your chicken thoroughly, kids.
Zara Home Textured Earthenware Dinner Plate, £7.99, available at Zara Home
This lamp
Not pictured: the delightful warm glow this rosy-coloured lamp gives off. Perfect for evenings reading in bed.
Zara Home Lamp With Pink Ceramic Base, £89.99, available at Zara Home
This trinket tray
Leave on your bedside table to ditch rings, earrings, necklaces and whatever else you usually manage to lose the second you put it down.
Clara von Zweigbergk for HAY Kaleido X-Small, £13, available at SMUG
This rug
Marvellously aged, this budget rug looks a lot more expensive than it really is.
Urban Outfitters Iona Dotted Medallion Rug, £45, available at Urban Outfitters
This lamp
Obviously it's highly important that the bulb used in this lamp is just as aesthetically pleasing as the lamp itself.
IKEA FADO Table Lamp, £12, available at IKEA
This glass
Use to house a single faux palm leaf (there's a whole bunch on offer at Amazon).
Rockett St George Rose Pink Cut Glass Carmel Vase, £17, available at Rockett St George
This espresso mug
The only mug you'll actually bother to scrub the coffee stains out of.
O.W. London Loop Espresso Mug, £16, available at Wolf & Badger
This bedside table
This stackable table means it adjusts for any height and stashes far more useless stuff than your average bedside table.
Made Cairn Bedside Table, £199, available at Made
These wine glasses
They might not be cheap but how good would a full-bodied red look against the pink?
House of Hackney Set Of Six Criss Cross Wine Glasses, £151.20, available at House of Hackney
This candle
Cheap as chips; functional, too.
HEMA Pillar Candle, £1.25, available at HEMA
This bowl
Absolutely yours and yours alone. Not under any circumstances for use by your housemate for her Cheerios.
Posh Totty Designs White And Pink Ceramic Bowl, £10, available at Not On The High Street
This vase
Maybe don't use this one for real flowers – it'll be a nightmare to clean the inside.
Posh Totty Designs Pink Gradient Glass Vase, £15, available at Not On The High Street
This carafe
Again, will look great with red wine.
Oliver Bonas Ombre Carafe, £15, available at Oliver Bonas
This speaker
Proof: not all bluetooth speakers need be as ugly as sin.
Oliver Bonas Dusty Pink aGroove Speaker, £60, available at Oliver Bonas
This lantern
Just because summer's over doesn't mean summer lanterns need to go, too. Just move this guy inside.
Posh Totty Designs Chickidee Dusty Pink Lantern With Handle, £6, available at Trouva
This cushion
So soft, so Wes Anderson.
Tom Dixon Soft Pink Cushion, £150, available at Trouva
This alarm clock
Much better than a phone.
England At Home Bakelite Alarm Clock, £12.99, available at Trouva
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